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2016 AMA Milk Innovation Award
With the Milk Innovation Award, AMA Marketing recognises successful new dairy products. A total of 47 products were entered, all of which had to have been on sale in food stores since the 2014 World Milk Day. The prizes were awarded in five categories (from fresh milk through to whey). The winning products were chosen by a 20-strong judging panel made up of experts and trade journalists. Along with four nominations, Schärdinger won the main prize in the "Fermented dairy products" category for its Crunchy Dream.

The innovation from Schärdinger in the yoghurt segment. Schärdinger Crunchy Dream is the perfect light snack. It comes with its own spoon in the pop-off lid, making it ideal for eating on the go.

Schärdinger Crunchy Dream "On The Go" is a natural yoghurt with fruit and muesli. A natural yoghurt variety with crunchy muesli is also available. Schärdinger Crunchy Dream 200g with fruit sauce has no artificial flavouring and tastes just like home-made.

One pot contains 180g of creamy natural yoghurt with just 3.6% fat, plus 20g of crunchy muesli inside the pop-off lid and - depending on the variety - delicious dried strawberries, or almond and apple pieces, or chocolate chips.